Analyzing pledge data from the 2009, 2010, and 2011 CFC cycles, we can now see that donors are most interested in “Medical Research” as a topic. The related topic “Health – General and Rehabilitative” was the second most popular topic in those three years; “Human Services” rounded out the top three.
The Causes Donors Prefer
What causes most interest federal government donors? Again, now that we are gathering pledge results from across the country, we are able, for the first time, to provide answers.
Capturing CFC Pledge Information
For half a century, federal employees have been supporting thousands and thousands of charities. The government calculates that federal donors have given about $7 billion over this period.
The CFC provides a uniquely large sample of donor preferences. Year after year, about a million federal employees voluntarily pick one or more organizations from the many thousands contained within the CFC list of eligible groups, directing Campaign administrators to divert money from their paychecks to their preferred group or groups.
We are the Workplace Giving Alliance, a group of federations participating in the Combined Federal Campaign and dedicated to its success. These posts are written by Marshall Strauss, CEO of WGA.